We regularly operate through some of the busiest areas in the West Midlands, including Snow Hill, Jewellery Quarters, Bull Street, Corporation Street, Grand Central, Broad Street and Five Ways all of which are in the heart of Birmingham, plus The Hawthorns in West Bromwich, Bilston, St George’s and Railway Station in Wolverhampton.
Trams in the current fleet
Birmingham is the second biggest city in the United Kingdom with over 42 million visitors
Over 5 million residents in the West Midlands and counting
Home to top universities and colleges in the United Kingdom
Home to 4 national football teams – Premier League clubs
Renowned for its rich manufacturing heritage, iconic cultural landmarks, Dynamic business districts, vibrant and thriving nightlife, extensive
canal networks and much more.
With our varied mix of advertising channels, we can provide companies and brands with an opportunity to position their brand messages in front of a captured and engaging audience.
Our tram network carries over 8 million customers a year, drives 2.5 million kilometres a year and is entering a period of major expansion which could see these numbers increase up to 35 million and 2.5 million respectively! Even better our customers include professionals, students and leisure users travelling across West Midlands every day.
Our network weaves through the bustling streets of Birmingham, West Bromwich and Wolverhampton, alongside major highways and across pedestrianised routes, high visibility is guaranteed.
The West Midlands Metro fleet currently consists of 40 trams, each 5 carriages long. External space available includes a full Tram wrap or T-Bar wrap for maximum and regular exposure through some of the busiest areas in the West Midlands.
Put your brand front and centre by wrapping a tram stop! With 33 trams stops, running through key areas from Wolverhampton to Birmingham City Centre, brand exposure is guaranteed.
With around 25,000 plus customers using the Metro every day, there are plenty of ‘eyes’ attracted to internal messaging.
Inside each tram we have advertising panels located between the top of the windows and ceiling, just above seated passengers and at eyeline for everyone.
If you’re looking for an interactive approach to introduce your brand to customers, we offer advertising slots on our digital screens across our entire tram fleet.
We offer filming opportunities for TV, film, and photography, on the tram network. A few of our trams have been used in popular shows like DI Ray on ITV.
Collaborate with us to sponsor impactful projects that reach a diverse audience across the West Midlands and Black Country. Enhance your brand visibility, foster meaningful community connections, inspire positive change, and create a lasting local impact.
Partner with us to connect with a varied mix of audiences across the West Midlands, creating meaningful engagements and expanding your reach.
For advertising opportunities across the West Midlands Metro network including tram stops and on the outside and inside of trams, please contact Global on 0333 006 8540 or advertisingenquiries@global.com.
Find out more about our tram network in the heart of the West Midlands.
See all the latest news from West Midlands Metro, including new projects and events along ournetwork, and key updates to service.
Our network is growing – read all about our completed and future expansion projects.
Midland Metro Limited (trading as West Midlands Metro). Registered in England and Wales | company number 10932342 | Registered office: 16 Summer Lane, Birmingham, B19 3SD
